Pur-O2 Fiat at the Geneva Motor Show 2009.

[.Lefteris.]

Composed of modular elements and characterized by a large central island, The Fiat stand at Geneva Motor Show 2009 takes the concept of “garden technology” . Nature and technology, ecology and fun are the values that underpin the project. The journey to discover spaces simulates a landscape made of giant columns, large mirrors in motion and lakes. All this leads us to the hanging garden situated in the center of the stand. Inspired by the geometric rigor of the traditional Italian style garden, which is most attractive in a huge aviary. Finally, the stand has a space dedicated to semi merchandising, lounge area and offices, from where it offers an overview of the entire stand.

The new Fiat 500 Cabrio is the absolute protagonist of the booth . The cabriolet version debuted at Geneva as adding to the global advancement Fiat 500 range player with a new roof that will allow us to travel to heaven discovered.

We will also have space for the Fiat 500 in Geneva exposed and marked by the logo Pur-O2 . This logo identifies a restricted and selected models (500, Croma and Bravo), which, by its technological content and low levels of CO2 emissions.

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In particular, the 500 Pur-O2 is characterized by the new “Start